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Park Inn : Operator Selection

Park Inn by Radisson In August 2010 the newest Park Inn by Radisson opened its doors in Aberdeen. The 185 room hotel is one of the first hotels to sport the new brand logo. GVA RGA’s involvement with the project included producing a market and feasibility study; design inputs and contractual discussions with the franchisor.

Park Inn, with its first contract signed in 2002, is Rezidor’s fastest growing brand and with its mid-market position is targeting both the business and leisure traveler. The Aberdeen property, in the centre of the city, has a restaurant and bar, meeting rooms and a fitness centre.

Aberdeen, long one of the UK’s most solid performing hotel markets did not escape the impact of the Credit Crunch but there are positive signs that throughputs in the first six months of 2010 have moved a little ahead of last year. As displayed by hotels in most areas of the country there is price resistance – Aberdeen average room rates have “flat lined” in 2010 slightly below 2009 levels.

To find out more about the hotel, click through the link:  Park Inn by Radisson Aberdeen

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